Aurora WDC Brand Standards

Logo System

The Aurora WDC brand family includes four logos: Aurora WDC, Aurora GPS, FirstLight and RECONVERGE. Each logo contains a “symbol” element (a ribbon) as well as logotype. The Aurora WDC logo also features a separate ribbon symbol inside a circular shape, usable as a decorative element (e.g. on apparel, etc.).

Note: Only the Aurora WDC logo features this separate symbol. It is only to be used in specific, limited instances. Unless directed to do so, please do not use this version.

The Aurora WDC Primary Logo & Secondary Logo

Brand Standards

Logo System

The Aurora WDC brand family includes four logos: Aurora WDC, Aurora GPS, FirstLight and RECONVERGE. Each logo contains a “symbol” element (a ribbon) as well as logotype. The Aurora WDC logo also features a separate ribbon symbol inside a circular shape, usable as a decorative element (e.g. on apparel, etc.).

Note: Only the Aurora WDC logo features this separate symbol. It is only to be used in specific, limited instances. Unless directed to do so, please do not use this version.

The Aurora WDC Primary Logo

The Aurora WDC Secondary Logo

Aurora WDC Business Unit Logos

This is the preferred version of each of the three business unit logos, shown in full color against a white background.

The Aurora GPS Logo

The FirstLight Logo

The RECONVERGE Logo

Alternate Formats

In specific instances (darker backgrounds), the logotype for each of the three business unit brands may be reversed to white. Legibility of the logotype is the key determining factor for what point to make this change.

In single color applications, either all-black or all-white versions are strongly preferred versus attempting to match any specific color.