Aurora WDC Blog
Implications for Human Analysts from Generative AI
By Graham Goodwiler Summary There’s been a lot of talk about generative AI with the likes of OpenAI’s ChatGPT and Google’s Bard being the frontrunner platforms. With this new technology, it can take a simple prompt or complex question and treat it with nuance to give...
How to Scope a Successful HUMINT Research Project
By John Westberg Summary It can be daunting to design a human intelligence (HUMINT) project, especially if it is your first time using this methodology. This post will provide you some basic guidelines to follow that will ensure a successful project. HUMINT can be an...
Taking Win/Loss Analysis to the Next Level
By Graham Goodwiler Summary Win/loss analysis is a critical component of competitive intelligence that helps businesses understand why they win or lose deals. This analysis can provide insights into the effectiveness of sales and marketing efforts, customer...
Separating Good from Great Analysts
By Graham Goodwiler Summary As businesses become more competitive, the need for reliable and insightful analysis is growing. The ability to gather, analyze, and interpret data on market, competitors, and industry trends is crucial to staying ahead of the game....
Rehumanizing Intelligence Analytics to Empower People for the Path Ahead
Once upon a time, I used to be a halfway decent writer. Every day, I’d draft a blog post (often two or three) that would examine the underlying narratives of whatever topic was in the zeitgeist of the business world. I wrote about all sorts of stuff I didn’t...
Angie Tuglus – March 22, 2022
As a natural entrepreneurial leader, Angie Tulgus spent most of her career helping large corporations like GMC successfully navigate transformative moments. After many years of service, Angie decided to leave the corporate world and pursue her own dreams. Angie has...
Ronnie Weston – March 8, 2022
Ronnie Weston has always been inspired by her family's past to leave the world a better place. As an attorney and well-accomplished entrepreneur, Ronnie founded Bull Moose Group, a collaborative group of consultants that advise and help nonprofit organizations fulfill...
What Got You Here Won’t Get You There
Exactly 15 years ago executive leadership coach Dr. Marshall Goldsmith wrote a self-help book for already-successful people, subtitled with the same how-to advice many genre titles promise: how successful people become even more successful. And just like almost every...
Believe in Yourself … Until You Learn to Believe in Others
Twenty-five years ago today, I gave myself a most important birthday present: I started a company called Aurora Worldwide Development Corporation in the twelve feet on the eastern side of my mother’s beauty salon in my hometown of Chetek, Wisconsin and started down...
Using Superiority Analysis to Become a Champion for Growth
What do you think of when you hear the word CHAMPION?Register now for the SCIP Bootcamp in London, June 25-26, 2019. Space is limited.Most people picture an athlete or sports team victorious after a contest against an evenly-matched rival. Historically, however,...