What features and functions are other SaaS providers adding to their platforms right now to increase retention and customer satisfaction (and reduce churn/attrition)?
Upstream Product Marketing
Aurora WDC Analysis: The SaaS market is an ever-changing landscape, new trends are directing the flow of business to firms that manage to stay ahead of the curve. These trends reflect the desire for changing payment options, scalability, and accessibility. Companies are continuously seeking products that do not have typical software and hardware, but rather they prefer flexibility in payment models for only the services they use. In a break from traditional software, many companies are seeking out SaaS companies that give users the ability to access the product from more places while giving them the options to expand their platforms as needed.