How will the pandemic impact the (upstream product marketing) competitive landscape?

Upstream Product Marketing

Stats roundup: coronavirus impact on marketing, ecommerce & advertising

Source Article:

Aurora WDC Analysis: The pandemic has impacted the way that marketers present products. Studies show that With social distancing measures likely to stay a while longer once lockdown lifts, sixty-two percent of all respondents stated that they were more likely to spend money with companies that prioritize the health and safety of their staff as more brick-and-mortar shops reopen. Marketers adapting to the pandemic are changing the approach to this more appeal to emotion and safety in order to be successful.

Would you like to go deeper in this area? Let us know with the form below or via LiveChat.

Contact US

    I'm not a robot.