What will be the changing legal frameworks, decisions, and views that we’ll need to keep sight of in order to market our products globally?
Upstream Product Marketing
Aurora WDC Analysis: The European union began allocating funds to help member nations cope with the economic fallout of the coronavirus pandemic. Italy may be given about €170 billion. Italy is planning to use these funds to elevate their economy past pre-pandemic levels. The allocation of relief funds presents an opportunity for economic growth, markets in these recovering economies may be better options for SaaS marketing than economies where regrowth is not being seen or predicted. And such instances, like in the case of Italy where relief is not yet finalized, are important for planning where and when to market SaaS products.