Aurora WDC is a leading advisory firm in intelligence and analytics, based in Madison Wisconsin USA.
Arik Johnson founded the firm in 1995 with a vision of establishing the preeminent intelligence firm serving corporate clients anywhere in the world. That same mission holds true today. Arik stepped down as CEO, but remains Chairman and directs the work of Aurora’s R&D lab and think tank network, the Center for Organizational Reconnaissance.
Derek Johnson joined the firm in 2003 to manage the daily operations and specifically oversee the growth objectives of the Research business, which today represents the largest share of the firm’s revenue. We consider ourselves privileged to work with the most demanding and sophisticated clients in the world and look forward to each new challenge they bring us. Today Aurora provides Global Research & Analysis, Intelligence Systems & Technology and Professional & Program Development services worldwide.
While we understand our strengths, we are even more aware of our faults, so Aurora also builds relationships with complimentary partners all over the world in research, training, software and analytics that give the firm unmatched reach and flexibility.
Finally, in our drive to meet our ongoing business objectives, we focus on the following priorities and core values:
- Build trusted partnerships with our clients, from Fortune 100 corporations to emerging companies working to grow their market presence. Both Aurora and our clients endeavor to build a mutually beneficial, long-term intelligence partnership.
- Grow our capabilities to meet or exceed satisfaction in the intelligence requirements of every client engagement.
- Never sacrifice ethics and integrity for short-term gain. Uncompromising ethical standards, unparalleled professional service capabilities and unwavering business discipline allow us to walk away occasionally from opportunities that do not represent a good fit or might ignore sound ethical boundaries.
- Elevate the care and respect with which our people, clients and industry partners work together toward a common objective of excellence, performance and passion in everything we do.
- Always challenge ourselves and enjoy the relentless pursuit of exceeding our clients’ expectations.
Contact us today to be connected with a reference client who can describe the kinds of results Aurora WDC has produced for them.